___ 8. Recommendations by E-zine Publishers
Do you know anyone who publishes an e-zine for the
same target market as yours? If you`re not direct
competitors, ask her about cross-promoting each other.
Example: My friend Wendy Weiss, "The Queen of Cold
Calling," publishes a great e-zine called "Opening
Doors & Closing Sales" (http://www.wendyweiss.com/).
When we both launched our e-zines four years ago, I
gave a two-paragraph recommendation for her site
in my own e-zine, and she returned the favor by
doing the same for me. That one exchange resulted
in hundreds of new visitors (and subscribers) for
each of us! (contribution by Alexandria Brown, The Ezine Queen)
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Guru Spotlight |
Patricia Walters-Fischer |